Database Design While this article focuses on the Brother cell phone list use of databases for marketing leisure travel, the principles of database organization may be applied to any database. Before beginning the design of a database, define the functions the data will be expected to perform. These should be the actual activities you plan Brother cell phone list to automate through the database, such as mailing lists and traveler preferences, etc. Time taken to carefully specify the expected uses of the Brother cell phone list database will be rewarded many times over in the future. Once the uses for the database have been determined, factor these into the Brother cell phone list data elements needed to furnish the requisite information. Since the same data is used for many purposes, expect many of the data elements within the Brother cell phone list categories to overlap.
This "paper and pencil" work will require several drafts to come Brother cell phone list up with the right data. Data elements for the previously defined uses might include: • Personalized information on prospects Name Nickname Spouse's Name • Special interests Brother cell phone list Hobbies Travel Interests Spouse's Interests • Group Affiliations Group Memberships Spouse's Memberships • Unique Preferences Travel Preference Lodging Preference Other Preferences, needs (wheelchair accommodation, dietary restrictions, etc.) • Promotion Effectiveness How did prospect hear about trip or tour • Market segment Market segment code • Mailing Lists and Letters Brother cell phone list Home Address Home Phone.
Business Address Business Phone Database for Brother cell phone list Marketing The list above illustrates how data elements are identified. The unique feature of databases is that they may be customized to suit virtually any need. The database that you design will Brother cell phone list have an array of data elements that will fit your specific needs. And need is the key concept. Once the list has been developed, go over the list to determine which data elements are missing Brother cell phone list and, equally important, which data elements are not needed. Superfluous data extracts a high price in a computerized database - more input, more disk space, more maintenance to keep the Brother cell phone list data current.